Job Description

·         Write at least 3-4 articles per day

·         Maintain a Wordpress website which operates as a newsroom model—writing, leading and overseeing publishing a high volume of written content and videos (produced in-house) per month

·         Support and participate in the planning and production of video and photo assets based on local market needs

·         Maintain high industry awareness in terms of the competitive set and content excellence

·         Sourcing and directing local talent (vloggers and bloggers) and link building initiatives

·         Responsible for identifying local content opportunities and trends to drive relevant and newsworthy content creation in real time

·         Implement, evaluate, and grow the Malaysia content strategy for various brand, ensuring targets and KPIs are delivered across the market

·         Be the true guardian of the tone of voice for the brands, ensuring the highest and most resonant quality bar for all content, at all times

Qualifications

• You are a native Malaysian
• Speak & write fluently in English
• Have basic understanding in Chinese characters/writings
• Journalism/ Media/ Communications degree
• 2-3 years of writing and editing health/medical articles, preferably in English
• Previous experience managing a department/hub
• Background in digital media and a wide vision of lifestyle
• Knowledge of Google Analytics / Adwords tools is an advantage
• Inbound marketing expertise (content marketing and SEO)

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Job Description

• Manage editors and studio team
• Define the content calendar for the upcoming project
• Maintain a Wordpress website which operates as a newsroom model—writing, leading and overseeing publishing a high volume of written content and videos (produced in-house) per month
•  Planning and creating the article production and coordinating with the studio to ensure high quality and relevant imagery.  Day-to-day client liaison and management – including attending client meetings and calls.
•  Guarantee production deadline and targets for the Indonesian food website
•   Write SEO-optimised-articles along with recipe/tasting/engaging videos based on the content plan, working along with the client on the review process
•   Organise and manage internal processes between teams and freelancers
•   Collaborate with the GPC team on the design of the project (including site sessions, categories and speech alignment), calendar planning, SEO and technical guidelines and execution, and content production
•   Implement, evaluate, and grow the content strategy, ensuring targets and KPIs are delivered across the market
•  Acting as a brand guardian, ensuring the highest and most resonant quality bar for all content at all time
•  Liaise with the studio team and ensure the photoshoot is done accordingly with the client’s needs

Qualifications

• Previous experience managing a department/hub  
• Minimum 5 years of experience in crafting and curating content—completing high-quality content delivery under deadlines  
• SEO knowledge is essential  
• Excellent writing, editing, proofreading and communication skills  
• Awareness of content trends and news platforms—across all platforms—and awareness of commercial developments within these fields  
• An organized and highly meticulous nature  
• A creative mind with positive, can-do attitude 

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Job Description

·        Support the development of the GPC offering, including packages of SEO audits, pre-sales materials, category assessments and the rollout of content hubs.

·        Research, plan and build out content strategies for GPC clients in Asia;

·        Communicate SEO insights and expertise to clients;

·        Build out decks to support strategic search optimisation consulting; 

·        Create, update, and summarise monthly SEO reports;

·        Support all SEO activity;

·        Manage a team of SEO Specialists and validate (QA) freelancer outputs to meet highest standards;

·        Review multiple language work - especially around keyword discovery;

·        Create content briefs at scale for projects and content hubs;

·        Review articles created for SEO quality assurance;

·        Recommend relevant content optimisations for best impact;

·        Perform competitors’ analysis, site audits and site analysis (part of the analysis  include excel work and presentations)

·        Supporting Head of SEO APAC on new-business requirements and larger projects in Asia

·        When required, manage time and quality of freelancers and junior members of staff

·        Liaise with project management team to improve processes and resource management.

·        Has handled and managed international clients or projects

Qualifications

·        Formal education min Bachelor Degree (any major)

·        Have minimum 7 years’ solid experience in SEO technical and content skills

·        Advanced SEO skillset and strategies

·        Analytical and data-driven thinking

·        Fast learner & like to challenge new things

·        Have Passion on SEO & any new things related to Google & organic traffic channel

·        In-depth experience with website analytics tools (e.g, Google Analytics, GSC, Ahrefs, moz, etc)

·        Knowledge of ranking factors and search engine algorithms

·        Up-to-date with the latest google update, its feature and best practices in SEO

·        Excellent presentation skill

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Job Description

·        Set and implement social media and communication campaigns to align with marketing strategies

·        Provide engaging text, image and video content for social media accounts

·        Respond to comments and customer queries in a timely manner

·        Monitor and report on feedback and online reviews

·        Organize and participate in events to build community and boost brand awareness

·        Coordinate with Marketing, PR and Communications teams to ensure brand consistency

·        Liaise with Development and Sales departments to stay updated on new products and features

·        Build relationships with customers, potential customers, industry professionals and journalists

·        Stay up-to-date with digital technology trends

Qualifications

·        Proven work experience as a community manager

·        Experience launching community initiatives (e.g. building an online forum, launching an ambassador program, creating an event series and writing an email newsletter)

·        Ability to identify and track relevant community metrics (e.g. repeat attendance at events)

·        Excellent verbal communication skills

·        Excellent writing skills

·        Hands on experience with social media management for brands

·        Ability to interpret website traffic and online customer engagement metrics

·        Knowledge of online marketing and marketing channels

·        Attention to detail and ability to multitask

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Job Description

• Write, plan and schedule monthly content calendar based on the brand’s editorial and marketing activities, local events / occasions and content pillars  

• Work closely with our creative and production team to bring original, highly creative and engaging content ideas to life through social media content  

• Community management of platforms, ensuring all enquiries are answered within 24 hours   

• Monitor and analyse content performance, subsequently derive insights, learnings and recommendations through our monthly reports  

• Keeping up-to-date with social platforms – making proactive recommendations based on trends and insights  

Qualifications

• You must be a native Filipino, with a good understanding of the local social media landscape, consumer behaviour and trends, as well have a good command of the English and Tagalog.  

• At least 3+ years’ of social media, account management experience in an agency  

• Creative social media content copywriting and planning skills  

• Experience in managing past social media social channels for brands, a deep understanding of algorithms and best practice for each platform.  

• Social media analytics and optimization techniques, having directly managed end-to-end execution of social media campaigns  

• Optional:  

• Experience in managing and optimizing ad performance through Facebook and Instagram Ads Manager  

• A good understanding of influencer outreach programmes and familiarity with influencers of different categories in Philippines 

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Job Description

We are currently looking for a full time Senior SEO Specialist in the Phillipines and Malaysia to join our  team with job details as follow : 

• Accountability of SEO initiatives, deliverables and performance optimization 
• Carry out technical site audit and SEO tech maintenance as per agreed in the proposed SEO plan 
• Track performance and website issues on a regular basis using Analytics and other Marketing Tools 
• Monitor and align goals with key SEO KPIs and customer engagement KPIs  
• Diligence in conducting keyword research and competitor analysis 
• Support account managers and communicate the impact of search marketing to clients  
• Support new business with proposals and market research 
• Formulate SEO data-driven content strategies for GPC clients; 
• Communicate SEO insights and expertise to clients;  
• Build out decks to support strategic search optimisation consulting;   
• Manage, create and summarise monthly SEO reports;  
• Support all SEO activity;  
• Manage internal linking and outreach tasks to further boost the site performance 
• Manage and validate (QA) freelancer outputs to meet highest standards;;  
• Maintain a close watch over the new Google guidelines and updates 
• Review articles created for SEO quality assurance;  
• Recommend relevant content optimisations for best impact;   
• Supporting Head of Search and Managing Director APAC on new business requirements and larger projects; 
• When required, manage time and quality of freelancers and junior members of staff 
• Liaise with project management team to improve processes and resource management.  
• Paid Ads Activation and Integration (Text and banners) 
• Launch PPC campaigns and manage/optimize campaign expenses, estimating costs, reconciling discrepancies and monitoring budget 
• Monitor budget and bids to gain better ROI 
• Involving in keyword selection and audience targeting 
• Integrate SEO and PPC strategies for budget efficiencies and to boost performance 

Qualifications

• At least 5 years’ experience within the SEO industry 
• Experience within a similar role in an agency environment – highly desirable
• Strong working knowledge of the latest SEO techniques and algorithm updates
• Good knowledge of Google Webmaster Tools, Google Analytics, Adwords, SEMRUSH, Botify, and other keyword research and competitor's analysis tools
• A proven track record in delivering high performance SEO strategies for a range of clients
• Experience in creating effective outreach strategies
• A good working knowledge of WordPress and other CMS platforms
• Strong HTML and CSS skills
• Excellent presentation and reporting skills
• Ability to work with minimal supervision
• Strong team management skills
• Excellent communication and client-facing skills

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