The Digital Sales Manager will be at the forefront of driving sales for UNLEASH’s digital marketing solutions, targeting a mix of enterprise companies, bellwethers, and scale-ups. This position demands a strategic thinker with a knack for understanding complex decision-making units and budget allocations within target companies. Your mission will be to articulate the value of UNLEASH Marketing Services to high-level executives such as Global Marketing Directors and CMOs.
Ideal Candidate Profile:
Key Responsibilities:
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UNLEASH is seeking a dynamic and results-driven B2B Digital Marketing Growth Manager to join our marketing team. The core focus of this role is to expand and enrich our database by effectively marketing our suite of digital products, encompassing both independent and commercial content. The ideal candidate will possess a strong background in digital marketing within the B2B sector, demonstrating a proven track record of leveraging digital channels to significantly grow and engage professional audiences.
RESPONSIBILITIES
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Senior Conference Delegate Sales Executive (New Business) – French Speaking
Key responsibilities:
Delegate Sales: Use telesales, video and telemarketing techniques to sell delegate spaces at our international conferences and exhibitions.
Marketing and Promotion: Assist in the design and implementation of targeted marketing campaigns to drive delegate sales and community.
Market Research: You are only as good as your leads in this role! Market research is a way of life in this sales role to identify potential leads and understand industry trends to ensure a comprehensive delegate mix.
Sales Targets: Meet and exceed set sales targets, contributing to the overall success of the conference and exhibition.
Reporting: Provide regular reports on sales activity, delegate feedback, and market trends to senior management.
Networking: Attend industry events and conferences to generate leads and build a strong professional network.
Database Management: Update and maintain the delegate and customer database ensuring all information is accurate and up to date.
Team Collaboration: Work very closely with the event production, marketing, and operations teams to deliver a seamless delegate experience.
Negotiation: Negotiate with potential delegates to secure their participation at our events, ensuring they are aware of the benefits and opportunities our conference and exhibition provide for large team attendance.
Qualifications
3 years+ proven sales experience in a telesales or conference sales role.
Excellent verbal and written communication skills in English.
Fluent in French.
Ability to meet and exceed sales targets.
Strong negotiation and relationship-building skills.
Familiarity with cutting-edge CRM platforms and database management.
Knowledge of the conference and exhibition industry is desirable.
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The Vendor Marketing Manager is responsible for overseeing the planning and execution of all client recruitment and retention marketing campaigns required to support the UNLEASH commercial team across all product ranges and to underpin the delivery of the full-year revenue.
Role responsibilities
1. Lead Generation Strategy:
2. Content Marketing:
3. Data Analysis and Optimisation:
4. Commercial Team Support:
5. Partnership Development:
6. Budget Management:
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