This role can be filled in one of our office locations in Madrid or Barcelona or fully remotely in Italy.
Bring your strategy. Create our story. Join Marketing at Personio to turn the curious into customers and win new markets for one of the most valuable tech companies in Europe. Our team of experienced, badass marketers strategise, collaborate, create and iterate to generate demand. It’s time to go big with Personio.
We are looking for rockstar talent to join our fast-growing international team. This role is flexible, ideally home based from Italy or located near one of our Spanish offices in Madrid or Barcelona.. This high impact, delivery-focused role will report to the Head of Regional Marketing and will align with our Country Manager on business plan goals, marketing campaigns, and lead generation. If you are ready to roll up your sleeves, work alongside a high performing team to play a very active part in our international expansion - this is the right opportunity for you.
Your tasks and responsibilities will include:
More of a generalist with experience of b2b lead generation,
Sales acumen - you’ll be working side by side with the sales team
Defining the marketing mix and creating a marketing plan in alignment with overall demand and pipeline generation goals
End-to-end planning, execution, and monitoring of marketing campaigns, e.g.: Outbound marketing, Events, Content, Email & Lead Nurturing campaigns
Prioritization of campaigns and channels based on cost-benefit analysis
Regular alignment with internal stakeholders to optimize the impact of global campaigns and channels and ensure efficient execution, e.g. with Sales, Performance Marketing, PR
Developing market intelligence by conducting research on the market, competition, and customers
Reporting on KPIs for all of the marketing activities in your region
Plan and manage the budget for the region