About the Content Trainee position

A proficient Content Marketing Trainee will be working with a team responsible for inbound marketing strategies such as blogs, social media, and the generation of leads. This position would be a great fit for a creative marketing professional looking to put their writing background to use. Content development, with the intent of attracting customers, will be a large part of this position. Content developed needs to be fresh, up to date, and engaging for the customer. Being current on new technologies and marketing trends is vital to success in this role. The expansion of the company’s digital footprint is your ultimate goal, along with brand awareness.

Content Marketing Training areas:

• Generate ideas to increase customer engagement, while receiving and responding to feedback from customers.

• Analysis of web traffic metrics and optimization of content

  • Proficiency in, and use of, of SEO and Google Analytics required

• Edit, proofread, improve, and deliver engaging content to the customer regularly

• Be outgoing! Inspire team members in unique ways to keep content fresh

• Develop an editorial calendar and subsequently delegate within said calendar.

• Design marketing strategies with goals that are short term as well as long term.

• Achieve business targets through content marketing strategies

• Ensure a diverse web presence by sharing content through a multiplicity of channels

Content Marketing requirements are:

• Project management skills

  • Content Management Software experience

  • Proficiency in MS Office and WordPress or similar program

• Expert social media platform understanding

• Great communication skills in the English language.

• BSc degree in Marketing, Journalism, or other related field.

About the Digital Marketing trainee position

We are looking for an experienced Digital marketing trainee to join our team. The Digital Marketing trainee assists our brand in the use of web technologies to achieve goals in business growth and customer exposure. A successful Digital Marketing trainee will identify needs and new opportunities for brand exposure, and aspire to create brand awareness.

If you’re a tech-savvy trendsetter who has innovative ideas to improve customer experience, we would like to meet you. Creativity and the ability to work with a team are vital to this position.

Ultimately, you should be able to effectively connect our brand with our online customers.

12-week internship

Digital Marketing trainee responsibilities are:

• set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs)

• Identify new opportunities through strategic research on products, services, and current strategies.

• Analyze web traffic metrics and suggest solutions to boost web presence based on these metrics.

• Forecast trends through monitoring of SEO/SEM, marketing, and sales performance metrics.

• Build strong relationships with clients via interaction on social media

• Remain current on our audience’s preferences and proactively suggest new campaigns

• Liaise with Marketing, Sales, Design and Content teams to improve customer experience and ensure consistency of brand.

• Identify advertising needs

• Establish best practices in digital marketing

• Stay up-to-date with digital technologies developments

DIgital Marketing trainee requirements are:

• Proven work experience as a Digital marketing strategist or Digital marketing manager

• Demonstrable experience with SEO/SEM and CRM software

• Experience with implementation and optimization of Google AdWords campaigns.

• Solid knowledge of web analytics tools such as Google Analytics

• Hands on experience with online marketing tools and practices

• Familiarity with web design and HTML

• Excellent verbal and written communication, analytical, and project management skills.

About the Digital Marketing Graduate position

We are looking for an experienced Digital Marketing Graduateto assist in the planning, execution and optimization of our online marketing efforts during our 3-month volunteer program for traineeships. Promoting products and services through digital channels is complex. We are searching for a Digital Marketing Graduateto use these channels to their fullest potential, because they are becoming increasingly useful for our company.

A great Digital Marketing Graduate is passionate about all facets of marketing; you will be well-versed in the concepts surrounding digital marketing. With a deep understanding of how the Internet can become a strong asset to securing ever-increasing revenue. A tech-savvy mind and intuition for great ideas are essential to success in this position.

Digital Marketing Graduate responsibilities are:

• Assist in building a lasting digital connection with customers by formulating effective strategies

• Plan and oversee brand’s social media activity (Twitter, Facebook, and others)

• Increase company and brand awareness through optimized brand advertisements using Google AdWords, Facebook, and other platforms.

• Be actively involved in SEO efforts (keyword, image optimization etc.)

• Prepare online newsletters and organize their distribution through a multiplicity of applicable digital channels

• Update website, providing insightful, creative ideas for content marketing

• Improve user experience through collaboration with design department

• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)

• Acquire insight in online marketing trends and use strategies current to market

• Maintain partnerships with media agencies and vendors

Requirements are:

• Outstanding knowledge and understanding of digital marketing concepts and best practices
  

• knowledge with B2C social media, Google Adwords; email campaigns; SEO/SEM

• Knowledge of ad serving tools such as DART and Atlas

• Crystalline, perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)

• Skills and experience in creative content writing

• BSc/BA in marketing or relevant field

• Excellent skills in the following areas:

• Creative content writing

• Communication

• Interpersonal skills

• Analytics/of an analytical mind

Everyone is welcome to apply even if you dont meet all the requiremnts..We offer equal opportunity and consideration

About the Digital Media Internship position

Our 2021 Internship program is open for a Digital Media Marketing Graduate to work with our team contributing marketing efforts using new media and digital tools.

If you can efficiently and creatively handle various online marketing tools, including websites, podcasts and blogs, this position is for you. You will work with a variety of teams to coordinate our marketing, advertising and promotional activities.Your goal is to increase client engagement and promote our company.

12 Week Internship

Part-Time/ Full time Options
Remote Opportunity

Digital Media Specialist Marketing you will learn to:

• Design digital media campaigns that align with the goals of our business

• Coordinate and support the creation of digital content in various forms (e.g. website, blogs, press releases and podcasts)

• Manage digital projects end-to-end

• Establish our web presence and boost brand awareness by doing so

• Maintain a strong online company voice through social media

• Communicate effectively with Marketing, Sales and Product development teams in ensuring brand consistency

• Suggest and implement direct marketing methods to increase profitability

• Monitor ROI and KPIs

• Stay up-to-date with digital media developments

Digital Media Specialist requirements are:

• Skillful knowledge of Photoshop, Final Cut Pro, Premiere Pro, CanvaAudacity and/or other media editing software

• Experience with visual communication principles

• Familiarity with content management systems

• Familiarity with web design and principals

• Outstanding analytical and project management skills

• Be able to multitask and work under tight deadlines

• Your verbal and written communication skills should be very strong.

• BSc degree in Marketing, Digital media or relevant field

• Additional qualification in web design or animation is desireable.
  
  www.reesby.com.au for more jobs

Position Snapshot

Position Corporate Board Advisors – Marketing, Technology, and Finance

Company Hair Sense

Compensation 0.1% - 0.25% (2-year vesting, 1-year cliff, quarterly thereafter)

Location Remote (Global, US preferred)

Founder(s) Kemba Hall

Website https://hairsenseapp.com/

Score 3 – Startup Board Initiative

There is a dire need for more diverse viewpoints in the boardrooms of corporate America. At Score 3, we are building on our experience with entrepreneurs in the technology industry to create a fast-moving and innovative solution. Our Startup Board Initiative uncovers diverse board candidates and connects them to our wide-ranging network of tech founders. These experienced corporate leaders’ partner with companies by taking on the role of board advisor or board director in exchange for company equity.

Our initiative offers the most logical and effective entry point for diverse corporate executives: acting as board members for early-stage startups with diverse founders whose obstacles, talents, and dilemmas they are best equipped to handle. Board members can provide input on company strategy, acceptable risks, and priorities. They are valuable sources of warm introductions to new investors, potential employees, prospective customers, or future board members. In exchange, board members gain experience in the rewarding environment of high-tech, high-growth startups and equity in the company. As they develop their board-level leadership skills, they are exposed to some of the latest ideas, technologies, and business practices. Together, founders and board members will be able to grow professionally while shepherding the company towards future success.

The Score 3 Startup Board Initiative provides people of color, women, and LGBTQ business leaders a way to bypass workplace bias and unfair stereotypes. Board members receive personalized help to gain skills and create business connections that will enable them to take their careers to the next level. Likewise, founders acquire the critical social capital and additional business expertise that they need to accelerate the growth of their company. The technology industry is known for moving fast and breaking things, and it’s time to apply that philosophy to disrupting the homogeneity of the corporate boardroom.

Organizational Overview

Hair Sense is an app built to change the hair care industry. It facilitates interactions between brands, influencers, stylists, and consumers. Its current iteration focuses on a market segment that is simultaneously growing and underserved—curly and kinky haired consumers. Once firmly established with this target market, Hair Sense’s services and business model would be easily expanded to a universal audience.

Like many companies, Hair Sense was born when its founder, Kemba Hall, looked for a product she wanted and couldn’t find it for herself. While busy completing a master’s degree in electrical engineering and computer engineering, Ms. Hall wanted an easy way to find new styles based on her hair type and the products that she already had on hand. Although she was frustrated in her initial search, the idea spurred her to conduct market research interviews with over a thousand consumers and launch the Hair Sense progressive web app (PWA).

The Hair Sense app is designed to be an all-encompassing marketplace and community space for textured hair. Businesses, stylists, influencers, and consumers discover new products, partnerships, and trends through the app. Consumers can easily search for products from the best companies that are endorsed by trusted influencers to fit their personal hair type. They also have the option of scheduling one-on-one beauty chats with influencers for a completely unique makeover experience. The commissions for these virtual styling sessions and potential product endorsements have the added benefit of driving influencers to partner with the site—enabling our active users to grow on multiple fronts.

The COVID-19 shutdown has further underscored the hole in the marketplace for personalized virtual beauty routines. Hair Sense is poised to use this new trend in the haircare industry to fuel its growth. Since starting in 2019, we have participated in the First Founders Accelerator, Cohort 13 of Founder Gym, and released our PWA. We are executing the development and launch of several exciting new features, such as the ability for the app to detect hair type via a cellphone picture. Hair Sense is also looking to start our first round of fundraising in the near future.

Board Member’s Impact Potential

Hair Sense is at the start of our scale-up, and we are looking for several advisors to help guide our business strategy. Our company utilizes the power of social networking, smartphone technology, and social trends to offer consumers, influencers, and hair industry professionals a revolutionary marketplace and community. We want to balance our efforts to bring this new model to a greater audience with the expertise of seasoned industry professionals. In our search for business executives to join our company as board advisors, it is important that candidates have both an interest in working with an innovative tech startup and a sound foundation in corporate marketing and beauty industry trends.

New team members in this role can expect to be involved with identifying potential strategies, exploring new markets, and discussing branding for different audiences. As Hair Sense continues to grow to scale, board advisors should be able to draw on their prior business experience and contacts to solve relevant problems, make valuable connections, and offer guidance to the CEO on important business decisions.

What Can Be Accomplished

As Hair Sense continues growing to scale, you’ll gain experience in corporate governance and teamwork as you and the other board advisors work to review and analyze customer and industry data to refine our business practices, propose new features, identify high-value market prospects, and develop marketing strategies.

User data from the app is one of the key value drivers for Hair Sense. The data gathered from the app provide a chance to track the growth of our community, analyze the success of different marketing strategies, and personalize the user experience. Our board advisors will be able to help Hair Sense to move beyond basic targeted advertising. By developing different ways to add value to the app’s data, Hair Sense will become a valuable gatekeeper for consumers, influencers, stylists, and beauty companies alike.

Who You’ll Be Working With

Kemba Hall, Founder and CEO:

Kemba Hall has been interning in corporate America since age sixteen. After spending time at Bloomberg, JP Morgan, and Goldman Sachs, she founded her company Hair Sense in 2019 after receiving a National Science Foundation grant. She was a member of Cohort 13 at Founder Gym and is currently a product engineer at Goldman Sachs.

What You’ll Bring to the Company

● A successful tenure in a VP or higher-level corporate position

● Appreciation for working in the fast-moving business landscape of tech startups ● Knowledge of trends in data science and/or the beauty industry

● A robust personal network of industry contacts

● Familiarity with developing messaging for the beauty industry and how to tailor those messages for different audiences

● Smart and creative thinker

● Combination of vision and hard work

● Strong personal brand

● Able to think of a variety of ways to accomplish goals within constraints of time, money, etc.

● Legal and entertainment industry work experience, particularly with celebrities or influencers

Impact Description – Year 1

The below list breaks down the effect that this position will have on the company into a clear set of actionable goals. We recommend that, prior to reaching an agreement, both the board advisor and the CEO review and modify this list, as necessary. The final timeline should guide the advisor's decision-making process throughout their first year and also provide a mutually defined and understandable measure of success for the end of the year.

Within 1 Month, You’ll:

● Work with the CEO to get up to date on any current projects and review the plans for future projects (such as the launch of the marketplace, photographic hair analysis via the app, etc.)

● Become a member of the Hair Sense team by getting to know the other team members and getting briefed on the current business structure, strategies, challenges, and goals of the company

● Develop a list of the top-ten hair care brands and influencers for Hair Sense to work with

● Offer advice on defining and prioritizing the recruitment needs of the company with an eye towards full-time staff for customer support, and marketing

Within 3 Months, You’ll

● Act as an ambassador for the Hair Sense brand and support the company’s network through twenty “warm” introductions to potential clients, employees, or investors ● Review similar apps/brands (i.e. Influenster, Cherry, Sephora) to become familiar with other combined community/marketplace business models

● Work with the CEO to delineate the company’s plan to reach 1,000 active influencers on the app over the course of the next three months

Within 6 Months, You’ll

● Contribute to the achievement of the goal to have 1,000 active influencers on the app

● Provide guidance to the founder on developing their relationships with ‘warm introductions’ and prioritizing the most promising potential customers or investors

Within 12 Months, You’ll

● Analyze historical user data and provide insight on how factors like growth and engagement will impact the launch of the Phase 2 combined

marketplace/community app

● Review the success of the prior year’s internal and external business relationships and identify focus areas for the upcoming year

Diversity, Equity, and Inclusion @ Hair Sense

Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it’s the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Hair Sense.

SocialTech is the multi-product IT company where we recreated the venture capital world. As venture builder, we kick off and run startups with a focus on high tech, data and analytics.

Our business: We have eight products in different niches and millions of users around the world (the USA, South America, Europe and Asia). Every year we demonstrate key indicators growth by 50-60% and continue to expand. During the last year, SocialTech successfully launched four new startups, proving that enthusiasm, drive and business acumen are embedded in our DNA.

Our support of Ukraine: we arrange humanitarian aid; provide the Armed Forces of Ukraine and the Territorial Defence Forces with the special equipment and ammunition; annually pay taxes to the state treasury to support the economy; invest in domestic educational programs so that talented youth could strengthen the country`s capacity.

Our HQ is located in Kyiv. We manage a leading product in the industry, and all our key metrics keep growing exponentially from year to year.

About our Project:

Evercon is the second largest company in SocialTech. Our Evercon product has millions of users with a wide geography - North and South America, the EU, Australia, Central and Eastern Europe, Asia. Despite the war, the business remains stable, profitable and actively growing.

Now we are in search of a Digital Marketing Lead. The main aim of your work is to manage our partners (Affiliates) and to launch new marketing zones (Remarketing and SEO) for effective attraction of new users to our products and user monetisation within our product to increase ROI.

We are a match if you have:

— More than 3+ years of experience in a similar positions;

— 2 year experience of work on senior positions;

— Experience in managing people;

— Understanding of business specifics;

— Understanding of main payment models;

— Advanced level of English;

— Strong negotiation skills;

— Strong analytical background;

— Strong problem-solving skills;

— Business-oriented mindset.

It’s a plus if you have:

— Experience in sales, invest banking;

— Experience in managing of various types of partnerships.

Your main tasks:

— Implementation of a marketing strategy (2022) that meets the stated business goals related to the company's total income;

— Development of the existing Affiliate program;

— SEO launch and organic traffic growth;

— Remarketing launch, logic setup and increase of main conversions: Click2Reg, Reg2Pay, further conversions to payment;

— Monitoring of Daily, Weekly, Monthly reports and traffic analysis;

— Marketing vertical development within project;

— Building KPIs and optimizing processes within the affiliate team, forming a team for the needs of the business.

We assume that this experience will allow Digital Marketing Lead to expand his expertise, which will make it possible to expand his/her area by introducing email marketing into this structure. This will lead to the promotion of Digital Marketing Lead to CMO position and his/her inclusion to the management board of Evercon.

SocialTech is a unique place to work and grow:

— A world-class team of T-shaped skilled professionals that share knowledge and support each other;

— Remote work. After the victory we will be glad to see you in a super modern office in Podil;

— High level of compensation that allows you to focus on work;

— Medical insurance;

— A training budget with opportunities to visit paid conferences, training sessions, workshops, etc.;

— Free professional help from a psychologist online or offline.

We’re looking forward to you being in our team! So do not hesitate to apply;)