Job Application for Communications Excellence Director at FanDuel{"@context":"schema.org","@type":"JobPosting","hiringOrganization":{"@type":"Organization","name":"FanDuel","logo":"https://recruiting.cdn.greenhouse.io/external_greenhouse_job_boards/logos/000/006/973/resized/preview3.jpg?1569577352"},"title":"Communications Excellence Director","datePosted":"2024-06-07","jobLocation":{"@type":"Place","address":{"@type":"PostalAddress","addressLocality":"New York City, New York, United States","addressRegion":"NY","addressCountry":null,"postalCode":null}},"description":"\u003cp style=\"text-align: center;\"\u003e\u003cstrong\u003eABOUT FANDUEL\u003c/strong\u003e\u003c/p\u003e\n\u003cp\u003eFanDuel Group (“FanDuel\") is an innovative sports-tech entertainment company that is changing the way consumers engage with their favorite sports, teams, and leagues. The premier gaming destination in the United States, FanDuel consists of a portfolio of leading brands across gaming, sports betting, daily fantasy sports, advance-deposit wagering, and TV/media.\u003c/p\u003e\n\u003cp\u003eFanDuel has a presence across all 50 states with approximately 17 million customers and 28 retail locations. FanDuel is based in New York with offices in New Jersey, Georgia, California, Oregon, Canada and Scotland.\u003c/p\u003e\n\u003cp\u003eIts networks FanDuel TV and FanDuel+ are broadly distributed on linear cable television and through its relationships with leading direct-to-consumer over-the-top platforms.\u003c/p\u003e\n\u003cp\u003eFanDuel Group is a subsidiary of Flutter Entertainment plc, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eTHE ROSTER\u003c/strong\u003e\u003c/p\u003e\n\u003cp\u003eAt FanDuel, we give fans a new and innovative way to interact with their favorite games, sports and teams. We’re dedicated to building a winning team and we pride ourselves on being able to make every moment mean more, especially when it comes to your career. So, what does “winning” look like at FanDuel? It’s recognition for your hard-earned results, a culture that brings out your best work—and a roster full of talented coworkers. Make no mistake, we are here to win, but we believe in winning right. That means we’ll never compromise when it comes to looking out for our teammates. From creatives professionals to cutting edge technology innovators, FanDuel offers a wide range of career opportunities, best in class benefits, and the tools to explore and grow into your best selves. At FanDuel, our principle of “We Are One Team” runs through all our offices across the globe, and you can expect to be a part of an exciting company with many opportunities to grow and be successful.\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eTHE POSITION\u003cbr\u003e\u003c/strong\u003eOur roster has an opening with your name on it\u003c/p\u003e\n\u003cp\u003eThe data-driven, collaborative person who fills this brand-new role as Director, Customer Strategy Enablement will help reshape how the organization thinks about how we better reach customers and drive personalization efforts and new marketing capabilities. The high-priority role will drive the organization toward a future vision of the FanDuel customer experience, where products are prioritized and recommended to customers based on historical attributes and activity.\u0026nbsp;\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eTHE GAME PLAN\u003c/strong\u003e\u003cbr\u003eEveryone on our team has a part to play\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eLead marketing transformation efforts in conjunction with evolving audience strategy, communication personalization and product capabilities\u003c/li\u003e\n\u003cli\u003eDevelop and guide communications excellence across FanDuel products across marketing channels, including influencing in-app engagements\u003c/li\u003e\n\u003cli\u003eDrive strategy around testing new communication, promotion and customer journey capabilities in conjunction with marketing technology and product teams across the business\u003c/li\u003e\n\u003cli\u003eEnsure FanDuel brand voice sits behind every message sent to our customers\u003c/li\u003e\n\u003cli\u003eWork cross-functionally to drive customer segmentation capabilities within product marketing and UX teams\u003c/li\u003e\n\u003cli\u003eEvolve marketing modular and dynamic communications across customer marketing and operations\u003c/li\u003e\n\u003cli\u003eOwn roadmap across how we drive personalized marketing journeys and promotional capabilities in communications\u003c/li\u003e\n\u003cli\u003eServe as key stakeholder in evaluation of current and new technology platforms to enable marketing evolution\u003c/li\u003e\n\u003cli\u003eImplement personalization framework across the CRM organization to drive marketing lifecycle evolution\u003c/li\u003e\n\u003cli\u003eWork closely alongside analytics and data science teams to leverage predictive generosity driven models that will guide how we
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