ABOUT US

Stio® is an omni-channel mountain brand that designs, develops and sells beautiful, functional, and innovative apparel, footwear and other accessories infused with the soul of the mountain lifestyle. With headquarters in Jackson, Wyoming, Stio draws inspiration from the surrounding Teton Range and offers product via Stio.com, catalog, B2B and its Mountain Studio® retail locations.

We live and love mountain life, and as such see ourselves as caretakers of the resources that provide it. We are proud partners of Protect Our Winters and the Conservation Alliance among many other organizations. We have a strong preferred materials platform, use Bluesign® approved textiles wherever possible, audit our supply chains for best practices, and operate our workplaces responsibly.

We think that outside is the best side and that you can’t improve on nature. It’s good for mind, body and soul, and it’s our responsibility to help enable access for all people, regardless of race, gender, beliefs, background or ability. We strive for inclusion at Stio and in our local and national communities.

YOUR ROLE

The Category Planning Manager (CPM) will develop and communicate strategic style-level plans to maximize sales, optimize inventory and increase margin. They will use historical sales trends, current in-season selling to build their plans along with collaboration with key cross-functional partners. The CPM will own pre-season purchasing and in-season inventory management for their channel and categories.

 The Category Planning Manger reports to the Sr. Director of Inventory Planning and Management.

YOUR RESPONSIBILITIES

• Develops and drives pre-season, item-level sales and inventory plans that align with historical performance, merchandising strategies and financial targets.
• Reforecast item level plans in season and perform ad hoc analysis to identify inventory risks or opportunities. Ensure alignment with tops-down, monthly forecast and channel level goals 
• Recap and analyze monthly actuals to plan and LY.  Present key takeaways and recommended action plans monthly to cross-functional team
• Collaborate with sales team on pre-season forecast builds and order book analysis to inform item-level forecasts and in-season sales opportunities
• Prepare the deck and present category strategies in OTB meetings
• Partner with Product on the line creation and provide analytics as needed to ensure seasonal line will hit financial and KPI targets
• Build and execute style, color, size purchasing for categories to support all channels
• Develop pricing and markdown strategies to maximize sales and margin, while meeting sell through targets.  Partner with Inventory Planner to execute
• Manage inventory availability across sales channels for their categories.  Coordinate with marketing and channel owners for inventory demand optimization
• Maintain SKU Master including new SKU creation and lifecycle management
• Look for ways to continuously improve current processes, tools and meetings
• Actively partner cross functionally to drive shared business goals and key outcomes
• Commitment to our company Mission, Vision, and Values

YOUR SKILLS AND EXPERIENCE

• Bachelor’s degree in finance, business, engineering, economics, operations management, or equivalent.
• 4+ years of experience in planning, finance, or supply chain analysis
• Possess a clear understanding of financial measurements including sales, gross margin, return rate, months on hand, sell through, turn rate, and how to positively impact these metrics
• Excellent analytical skills and the ability to translate analytical findings into actionable recommendations and processes.
• Excellent computer skills, including advanced Excel (pivot tables, charts, logical functions (sumif, vlookup, etc.)
• Strong critical thinking, data mining and problem-solving skills.
• Must be dependable, team player, organized, self-motivated and detail oriented.
• High energy and results oriented. Looking to make improvements and change.
• Willingness and ability to take on wide array of ad-hoc reporting and analysis requests.
• Proven ability to prioritize and focus to deliver timely work.
• Outstanding communication and interpersonal abilities.

THE FINE PRINT

• Medical, Dental Vision plans
• Company Paid Long Term Disability
• Employee Assistance Program
• 401k with Match
• Company DEI Committee
• Generous paid time off policies
• Gear test, perks, and more

We provide competitive compensation packages, inclusive of base pay, incentives and benefits. The base salary range for this role is $70,000-$85,000. It would not be typical for someone to be hired at the top end of the range for the role, as actual pay will be determined based on several factors including experience, skills and qualifications.

This job description is not necessarily an exhaustive list of all responsibilities, skills, duties, requirements, efforts, or working conditions associated with the job. While this is intended to be an accurate reflection of the current job, we reserve the right to revise the job or to require that other or different tasks be performed. Stio is an equal opportunity employer of all qualified individuals, including minorities, BIPOC, LGBTQ+, veterans & individuals with disabilities.

See more jobs at Stio

Apply for this job

ABOUT US

Stio® is an omni-channel mountain brand that designs, develops and sells beautiful, functional, and innovative apparel, footwear and other accessories infused with the soul of the mountain lifestyle. With headquarters in Jackson, Wyoming, Stio draws inspiration from the surrounding Teton Range and offers products via Stio.com, catalog and its Mountain Studio® retail locations.

We live and love mountain life, and as such see ourselves as caretakers of the resources that provide it. We are proud partners of Protect Our Winters and the Conservation Alliance among many other organizations. We have a strong preferred materials platform, use Bluesign® approved textiles wherever possible, audit our supply chains for best practices, and operate our workplaces responsibly.

We think that outside is the best side and that you can’t improve on nature. It’s good for mind, body and soul, and it’s our responsibility to help enable access for all people, regardless of race, gender, beliefs, background or ability. We strive for inclusion at Stio and in our local and national communities.

YOUR ROLE

As the Director of E-Commerce (DoE) at Stio you will oversee the growth, performance and ongoing operations of the company’s e-commerce sales channel.

Your primary goal is to drive the performance, growth and optimization of the Stio.com e-commerce website. You will also be responsible for creating Stio’s e-commerce growth strategy, identifying new technology or merchandising-oriented opportunities, managing A/B tests and various 3rd party relationships, overseeing a team of 3 - 5 team members, and all major sale moments in the annual marketing calendar. Furthermore, in addition to overseeing the Website Team and taking responsibility for the performance of the channel, you will be a key contributor to the overall GTM process and a cross-functional partner to our Product, Planning, Finance, Marketing, Operations and Retail teams.

The DoE reports to the Vice President of DTC.

YOUR SKILLS

The DoE is a self-motivated digitally-oriented leader with exceptional organizational and leadership skills and deep expertise in e-commerce operations. You are an outstanding manager of people with strong interpersonal and communication skills, capable of getting the best out of direct reports with a wide array of experience and abilities including meaningful experience with Shopify. You have an aptitude for decision-making, problem-solving and drive insights and recommendations through a solid background in and understanding of data, analytics, Google Analytics and / or other data tools. You have an entrepreneurial mindset and relish the opportunity to grow the e-commerce channel at Stio.

YOUR RESPONSIBILITIES

• Revenue growth and margin maximization:Responsible for overall revenue growth for stio.com and participation in all discounting and margin-impacting sales, promotions and activations.
• Strategic leadership:Develop and execute a holistic merchandising strategy aligned with business goals, focusing on optimizing product assortment, pricing and promotional strategies to drive online sales and overall profitability.
• Team management: Lead, mentor and inspire a high-performing digital team, fostering a culture of innovation, collaboration and continuous improvement through testing and analysis.
• Data-driven decision making: Utilize advanced analytics and performance metrics to assess and refine merchandising strategies, ensuring that data-driven recommendations and decisions are made to enhance the customer journey and increase conversion rates over time. Specifically, monitor and analyze KPI's related to sales, conversion rates, customer review and search ranking to identify areas of improvement
• Customer experience:Champion the customer experience by implementing best-in-class merchandising practices, including effective product categorization, cross-selling, upselling and personalized recommendations through the use of modern search and / or AI tools and platforms.
• Collaboration:Collaborate closely with cross-functional teams, including marketing, product, supply chain and operations, finance and retail to ensure seamless execution of merchandising initiatives and alignment with business goals and GTM priorities. Close collaboration with Brand Marketing team to identify onsite A/B testing opportunities across different audience segments and markets
• Market analysis:Stay informed of industry trends, the competitive landscape and emerging technologies to identify opportunities for innovation and differentiation in our approach to merchandising.
• Ensure that the Stio brand experience online is immersive and inspiring, and that the experience builds deeper emotional connection with our community, driving repeat engagements and collaboration. Translate brand and campaign storytelling into the digital space in collaboration with the Brand Marketing team to customize the customer experience across top international markets
• Develop a comprehensive strategy that includes SEO and UX designed to increase time on site, improving conversion while fueling critical intangibles including inspiration, excitement, brand affinity, etc.
• Identify opportunities for improving new user acquisition and revenue growth across audiences
• Creation of channel-level revenue and operating expense forecasts

YOUR SKILLS AND EXPERIENCE

• Bachelor’s degree or greater ideal
• 5+ years in e-commerce management
• 3+ years of Shopify experience
• 3+ years of overseeing a team and developing direct reports
• 3+ years of outdoor industry experience
• 3+ years of clothing and apparel management
• Experience in a robust GTM-oriented environment
• Excellent communication, strategic thinking and analysis skills
• Effective with Microsoft Office and Google products

THE FINE PRINT

• Company paid Medical, Dental Vision plans
• Company Paid Long Term Disability and Term Life
• Employee Assistance Program
• 401k with Match
• Generous paid time off policies
• Gear test, perks, and more

This job description is not necessarily an exhaustive list of all responsibilities, skills, duties, requirements, efforts, or working conditions associated with the job. While this is intended to be an accurate reflection of the current job, we reserve the right to revise the job or to require that other or different tasks be performed. Stio is an equal opportunity employer of all qualified individuals, including minorities, BIPOC, LGBTQ+, veterans & individuals with disabilities.

We provide competitive compensation packages, inclusive of base pay, incentives and benefits. The base salary range for this role is $90,000-$120,000. It would not be typical for someone to be hired at the top end of the range for the role, as actual pay will be determined based on several factors including experience, skills and qualifications.

See more jobs at Stio

Apply for this job