Job Description

Essential Duties:

• Actively manage and develop Sr Portfolio & Commercialization Manager who is responsible for:
  • Sales input into PAM (monthly commercialization meeting)
  • Analytics and execution of price slopes across packs and channels
  • Customer development
  • Partnering with Marketing/Innovation on translating Marketing initiatives into customer ready sell stories
  • In market testing solutions
• Actively manage and develop Insights Manager/Sr Analyst who is responsible for:
  • Category & customer consumption tracking
  • Key contributor to finding customer selling insights across analytical platforms (Nielsen, IRI, 8451, Luminate, etc)
• Partnering with Field Sales in Top 2 Top content development and category reviews- inclusive of pulling & interpreting data
• Create and define the Fresh Snacking category
  • partner with the Ventures Insights team and Marketing to define a category that does not currently exist
  • create the learning plan to ensure sufficient insights to create a customer ready sell story
  • create at customer friendly category story
  •  be the voice to customers in execution
  • Adapt customer narrative & insights dependent on location in store (yogurt, produce, dairy, grab & go)
• Key collaborator for Sales input into the Perfect Bar Strat Plan and Vision 2030
• Owner of internal Consumption Review process- ensuring key stakeholders are aware of business trends, competitive trends, customer & pack insights and provides recommended actions to drive growth and/or mitigate risk
• Train the Field Sales team as needed to elevate overall analytical skills and reduce reliance on internal strategy team
• Act as strategic support center for Sr Director Strategy & Planning workload, projects, work-streams, and customer + internal needs
• Development of Category Management toolkit for field sales team to utilize in preparing presentation materials and making recommendations to customers
• Perform ad-hoc reporting and analysis across customer data platforms like SPINS, Nielsen, Market 6, Stratum, etc.
•  Act as the expert in utilizing customer-specific shopper and data platforms to best leverage information to influence internal & external decision making
• Work hand in hand with Sr. Manager of Customer Strategy & Planning
• Key contributor and owner of content for annual Sales Meeting

Qualifications

• Bachelor degree and/or 10+ years of experience in category, sales, analytics, marketing, or related field preferred
• 4+ years of experience in managing, mentoring, retaining, and developing talent
• Experience in CPG industry with a specific emphasis on Category or Portfolio
• Preferred experience in both large and small CPG environments
• Ability to work across multiple data sources to provide a holistic perspective
• Ability to influence decision making across multiple levels and functions of an organization to drive results
• Solid understanding of US customer landscape and category selling principles within CPG
• Believes in insights and data-based support content being a pivotal enabler to success
• Ethical presentation of data to build a collaborative relationship with retailer and internal partners
• High proficiency in using and interpreting syndicated data (i.e. Nielsen, IRI/SPINS, 84.51, Numerator, etc.), loyalty card and shopper panel metrics
• Excellent organizational skills and time management abilities
• Ability to make decisions and work with limited supervision
• Ability to work under pressure and balance multiple tasks
• Proficient with basic computer hardware and software (Word, Excel and PowerPoint)
• Strong oral and written skills
• Excellent organizational skills
• Ability to be entrepreneurial and methodical
• Results-oriented and process driven, with high expectations of self and team
• Collaborative mindset with strength in effectively receiving and communicating feedback

See more jobs at PerfectSnacks

Apply for this job

Job Description

Essential Duties:

• Total sales and P+L responsibility for Key Retailers.
• Drive new product/category distribution initiatives.  
• Implement retailer promotional plans in line with sales/marketing plans.
• Direct distributors, brokers, internal resources to accomplish sales and distribution objectives.
• Manage all regional account budgets in proportion to sales revenue. A tight manager of trade spending
• Delivers distribution, shelf management, pricing and promotional objectives for regional accounts.
• Manage headquarter responsibility for key accounts, including but not limited to; Wakefern, Market Basket, Giant Eagle, CVS and other regional accounts.
• Identify new business opportunities. Has a true hunter mentality.
• Responsible for planning a monthly calendar which includes extensive travel such as, retailer appointments, broker meetings, distributor meetings, trade shows, regional shows, corporate office visits, working the market during a visit, etc…
• Represent the company at national and regional/distributor trade shows/events to promote product sales.
• Accepts responsibility for the organizational goals by taking ownership of new and different duties and identifying new opportunities within the Sales department.

Working Condition:

• Office – 35%
• Frequent air and ground travel – 65%

Qualifications

• 2+ years as an RSM/RAE or similar role within the CPG industry (Preference for Conventional Grocery Experience)
• 1+ years managing Grocery Retailer Headquarter Calls required
• 1+ years of broker management experience
• Strong Passion for our Perfect Snacks Brand, Beliefs, Food Values and Products
• Advanced Excel and PowerPoint Skills; must be competent in managing large data sets and creating customer ready presentations
• Experience with sales trade planning systems and volume forecasting preferred
• Entrepreneurial mindset and creative thinker with the ability to tell a story with data
• Ability to manage a high level of project priorities across multiple retailers (Category Reviews, Promotional Planning, etc)
• Strong interpersonal skills and the ability to effectively interface at all levels
• Collaborative mindset with strength in effectively receiving and communicating feedback

See more jobs at PerfectSnacks

Apply for this job

Job Description

• Develop and manage the strategy and communication of official merchandising and promotional guidelines to enable standardized annual trade planning expectations with field sales
• Through managing the trade team, facilitate Trade Planning Software training with the sales team including developing and updating training documents to ensure compliance with Perfect Snacks trade management expectations
• Trade accrual tracking/communication (internal/external) - monthly, quarterly, annual…provide accurate and timely reporting to corporate finance and sales
• Establishes and tracks against Trade Planning Software plan accuracy through KPI development and standardized process creation
• Actively manage and develop Trade Analyst who is responsible for:
  • Tactical management of the trade system and coordinating with sales leads owning trade plans/customer
  • Month-end closing of trade spends vs forecast + variances and drivers
• Actively manage and develop Forecasting Analyst/Manager who is responsible for:
  • Daily connections with sales team to incorporate forecast adjustments made in real time
  • Reporting out of forecast rollups and tracked changes
  • Coordinating meetings and communication between sales team and forecast lead
  • Key lead and contact point for coordinating the communication of information and details within the forecast to other departments
  • Coordinating with trade analyst to match up trade with the forecast for all trade rate/ROY report outs
  • BI tools- maintenance, development, etc
• Create post promotion ROI analysis and learnings tied to trade management in coordination with Field Sales
• Contingency planning process- strategically managing opportunistic trade allocations across customers to drive profitable growth beyond base plan
• PPA coordination with Director of Portfolio & Category Strategy to drive proper architecture of platforms, trade spends, and consumer value across channels
• Creation of appropriate RGM principles to drive responsible growth and savings within trade spends and strategy
• Drive process, collaboration, and communication of sales- sourced bottoms-up forecasting
• Develop projects to improve the forecasting and demand planning connectivity and process/meeting cadence
• Establish and track annual customer targets with input and collaboration from Finance and SVP Sales

Qualifications

• Bachelor degree and/or 6+ years of experience in sales, analytics, trade, marketing, forecasting, or related field preferred
• 2+ years previous experience specifically with trade management software and strategy/planning
• 2+ years of experience in managing, mentoring, retaining, and developing talent
• Experience in CPG industry with a specific emphasis on Planning or Supply Chain functions preferred
• Preferred experience in both large and small CPG environments
• Ability to work across multiple data sources to provide a holistic perspective
• Ability to influence decision making across multiple levels and functions of an organization to drive results
• Solid understanding of sales and trade specific methods / techniques
• Excellent organizational skills and time management abilities
• Ability to make decisions and work with limited supervision
• Ability to work under pressure and balance multiple tasks
• Proficient with basic computer hardware and software (Word, Excel and PowerPoint)
• Good oral and written skills
• Excellent organizational skills
• Ability to be entrepreneurial and methodical
• Results-oriented and process driven, with high expectations of self and team
• Collaborative mindset with strength in effectively receiving and communicating feedback

See more jobs at PerfectSnacks

Apply for this job

Job Description

Essential Duties:

• Total sales and P+L responsibility for Key Retailers.
• Drive new product/category distribution initiatives.  
• Implement retailer promotional plans in line with sales/marketing plans.
• Direct distributors, brokers, internal resources to accomplish sales and distribution objectives.
• Manage all regional account budgets in proportion to sales revenue. A tight manager of trade spending
• Delivers distribution, shelf management, pricing and promotional objectives for regional accounts.
• Manage headquarter responsibility for key accounts, including but not limited to; Wakefern, Market Basket, Giant Eagle, CVS and other regional accounts.
• Identify new business opportunities. Has a true hunter mentality.
• Responsible for planning a monthly calendar which includes extensive travel such as, retailer appointments, broker meetings, distributor meetings, trade shows, regional shows, corporate office visits, working the market during a visit, etc…
• Represent the company at national and regional/distributor trade shows/events to promote product sales.
• Accepts responsibility for the organizational goals by taking ownership of new and different duties and identifying new opportunities within the Sales department.

Working Condition:

• Office – 35%
• Frequent air and ground travel – 65%

Qualifications

• 2+ years as an RSM/RAE or similar role within the CPG industry (Preference for Conventional Grocery Experience)
• 1+ years managing Grocery Retailer Headquarter Calls required
• 1+ years of broker management experience
• Strong Passion for our Perfect Snacks Brand, Beliefs, Food Values and Products
• Advanced Excel and PowerPoint Skills; must be competent in managing large data sets and creating customer ready presentations
• Experience with sales trade planning systems and volume forecasting preferred
• Entrepreneurial mindset and creative thinker with the ability to tell a story with data
• Ability to manage a high level of project priorities across multiple retailers (Category Reviews, Promotional Planning, etc)
• Strong interpersonal skills and the ability to effectively interface at all levels
• Collaborative mindset with strength in effectively receiving and communicating feedback

See more jobs at PerfectSnacks

Apply for this job

Job Description

• Support the development of brand innovation strategy, in partnership with the Director, to develop a multi-year innovation pipeline that aligns with the brand growth strategy and is sufficient to deliver financial targets.
  • Ability to work with various agencies to develop consumer centric innovation bundles.
  • Using consumer research, syndicated data, and market trends, translate unmet consumer needs into winning concepts that fuel the brand’s growth ambition and enhance our brand equity.
  • Concept validation
  • Ongoing management of the brand 4:2:1 plans (i.e. pipelines)
• Delivery & execution of the multi-year innovation pipeline from concept to launch; collaborating closely with the cross functional team to ensure flawless execution.  Includes both new food projects as well as PPA.
  • Marketing leadership through innovation stage gate process
  • Collaborates with cross functional team (R&D, Consumer Insights, Sales, Operations, and others) through feasibility, commercialization & launch of the innovation
  • Partnership with Sales to develop channel and customer level understanding to inform packaging, pricing, placement approach for innovation.
  • Work in close partnership with R&D to ensure product development brief is clear and product exceeds consumer expectations during internal and external prototyping and testing phases
  • Brief Creative team/external agencies on all innovation-related design needs, using defined RAPID roles to manage process and garner appropriate feedback/approvals as needed
  • Works closely with Sales, Consumer insights & Finance to develop new item forecasts and projections that align with our financial hurdles and mitigate waste potential.  Collaborate with Sales to maximize opportunities. 
  • Partner with Sales to create internal and external sell-in stories for innovation, articulating the strategic business rationale, consumer problem to be solved, and rationale/excitement for a successful innovation
  • Post launch tracking and integration of learnings into pipeline innovation development
• Innovation team support: data hygiene, budget management, and other potential needs.
• Adapt to shifting organizational priorities by taking ownership of new duties and regularly owning a roll-up-your-sleeves mindset

Qualifications

• 6-8 years of experience in CPG marketing for food manufacturing. Experience and passion for the Natural Products industry is preferred.
• Bachelor of Science/Arts degree
• Understanding of Nielsen Data, both POS and Panel
• Excellent strategic, analytical, and decision-making skills
• Knowledge and experience of managing a P&L
• Passion for consumer insights and innovation curiosity
• Performance mindset; bias for setting and measuring KPIs on an ongoing basis

• Strong interpersonal skills and communication skills; able to foster open communication and engage/influence others, including cross functionals and function leadership
• Excellent written and oral communication skills (including strong presentation skills), analytical ability, independent decision making and business vision

• Knowledge and understanding of Stage Gate process for innovation initiative management
• Strong project management skills and the ability to prioritize and multi-task against several complex projects at one time

• Ability to be entrepreneurial and methodical
• Results-oriented, with high expectations of self and team
• Collaborative mindset with strength in effectively receiving and communicating feedback
• Passion for the health and wellness lifestyle space

See more jobs at PerfectSnacks

Apply for this job