OVERVIEW

As one of the world leaders in the Cyber-Security space, OpenVPN is looking for a B2B Product Information Specialist.

RESPONSIBILITIES

The Product Information Specialist will collaborate with product, sales, customer success, and marketing team members to ideate and execute initiatives for product-related content across the buyer’s journey. The ideal candidate will have experience working collaboratively with a variety of cross-functional partners, and have a working knowledge of secure networking (e.g., VPNs, LANs, WANs) and the cybersecurity industry. You will be involved in the ideation and creation of compelling content such as customer testimonials, customer success stories, customer and prospect nurture email content, white papers, blog posts, case studies, e-books, infographics, slide decks, sales enablement tools, scripts for videos, webinars, product/service descriptions and more.

You are a good fit if you are proficient in:

• Building a single, central platform for collecting, managing, governing, and enriching product information and content to ensure all stakeholders 1) have a complete view of all product information, and, 2) are able to deliver consistent, accurate product data to customers and prospects

• Collecting, translating, and organizing technical data/specifications from Product Marketing teams/systems based on characteristics, attributes, and similarities for customer-facing use (features/benefits, competitive positioning/advantages)

• Managing catalog completeness, versions, and control publication

• Developing compelling product descriptions and stories, brand values, and relevant images, videos, and documents with each product

• Enriching product descriptions with technical and usage data to describe where and how product(s) should be used

• Communicating product and branding updates throughout organization to ensure product information is complete and consistent across different applications, siloed systems, and business units

• Understanding data networking and cybersecurity concepts such as SASE, ZTNA, and CASB and identifying essential content needed to inform and support a buyer’s journey

• Conducting thorough market research, which may include taking surveys, doing desktop research, sending emails and making calls, and tracking product launches of rival companies

• Taking the initiative to develop ideas for content that fulfill the need for product collateral, sales enablement, and demand generation

• Understanding the psychology of buyers and using methods to determine what the customer mindset is

• Planning and assisting with new product releases and events

• Making helpful product recommendations and suggestions to increase revenue

• A strong growth mindset

About theUp.co:
theUp.co is a leading provider of hospitality technology products; our mission is to upgrade every hospitality experience. Having raised significant funding from investors such as Jagermeister, Founders Factory, JamJar and The Garage Soho, we are looking to grow our team by bringing together the best talent to make our vision a reality.

The role:
Product Specialists are a key part of our venue success team and work directly across our entire venue portfolio. You’ll be liaising with our biggest and most important venues, helping with queries and supporting when there are live issues that need to be solved during the busiest of periods. Our Product Specialists drive our long-term engagement with venues and can make or break a relationship. We’re looking for people willing to invest into the role and the team

Key areas of focus & responsibility:
Problem solving: you’ll be helping venues with their product queries and issues (on the phone, email and chat), answering questions about product features, functionality and solving live issues when they do occur. You’ll need to apply logic and structured thinking to solve issues that have a number of possible solutions or workarounds and thrive under pressured situations.

Product expertise: you’ll need to become an expert across our technology ecosystem and have a thorough understanding of what our products do and how they operate; plus you’ll need to know what to do and how to create workarounds when things don’t go to plan. Don't worry - we'll give you full training - but you’ll need to be able to learn new systems, be curious and have an understanding of their application.

Team work: as your experience grows, you’ll take on more responsibility within your team and across other areas of the business too; this allows us to maximise the opportunity to work collaboratively and give you an enhanced and broad experience. You’ll have regular socials and team meetings and be part of an inclusive learning culture.

Continuous learning: we believe that continuous improvement means continuous learning. You’ll quickly master the ability to switch between skill sets, to suit various channels and roles. You’ll be empowered to handle any query from beginning to end and have the satisfaction of owning and resolving some of our biggest venue problems.

Requirements:
We’re looking to hire people who are able to get going quickly, who have bags of energy and are self starters. Startups are dynamic environments and you’ll need to be comfortable working in a changing environment (there’s rarely a dull moment…!):
-You need to be able to work well with structure in your day - we’re a start-up, but we’re growing rapidly and need to constantly bring order to any chaos
-You’re motivated by hitting and exceeding targets
-You care deeply about how companies treat their customers and want to provide an excellent experience to our venues
-You’re able to work in shift patterns
-You’re resilient and you cope well with difficult situations
-You have excellent communication and writing skills
-You can think on your feet and use your initiative in ambiguous situations
-You’re comfortable with numbers and learning new technology
-You’re reliable, energetic and able to prioritise effectively
-You see obstacles as challenges and you enjoy complex problem solving
-You relish the idea of self learning and personal development