Your impact

Handshake is the career platform for Gen Z. With a community of over 17 million students, alumni, employers, and career educators, Handshake’s network is where career advice and discovery turn into first, second, and third jobs. 

With your digital storytelling skills, you'll grow Handshake’s core social media accounts and experiment with new channels that reach Gen Z. You are not only passionate about social media but also understand how to adapt messages to different audiences and can bring social-first content to life. You'll be the voice of Handshake, creating content that makes career and recruiting guidance feel less like a lecture and more like advice from a trusted friend. 

You will report to the Head of Communications, and work closely with corporate communications, brand design and marketing. This role is based in San Francisco, CA and required 3 days a week in office (Monday, Wednesday, Thursday). 

Your role

• Develop and execute social media strategies that support business objectives and highlight Handshake’s data, product, community, and team.
• Run the show across all channels: content ideation, social calendar management, production and measurement. 
• Drive the content creation process from ideation to publishing, in lockstep with the brand design team. 
• Support executive LinkedIn content creation by identifying unique angles and trending topics relevant to their area of expertise, audience makeup and business objectives.
• Partner with cross-functional teams and spearhead the social component of product launches, customer events and seasonal moments tied to the academic and recruiting calendar.
• Seek out and build relationships with our community (students, employers and universities), industry experts and influencers to amplify our reach.
• Manage and monitor accounts for customer service inquiries and potential brand risks.
• Keep us ahead of the curve on trends, platform updates and algorithm changes.
• Use data to track what's working (and what's not) and take action to pivot quickly. 
• Be witty, supportive and additive to the online conversation through proactive community management. 

Your experience

• 5-7 years proven experience in social media management either in-house, agency, or a mix of both 
• You are an expert in: content strategy, social copywriting, video production, social analytics, community management, and platform optimization. 
• What you are eager to become an expert in: data storytelling, higher ed, B2B software, and Gen Z trends. 
• How you work: adept at multitasking, project managing, problem solving, managing up, collaborating with a range of stakeholders and communicating with a point of view. 
• You aren’t afraid to test, iterate and try again, and again. 
• As a subject matter expert, you recognize the value of stakeholder opinions and are open to new ideas, approaches and ways of working.
• You have experience with the following tools (or similar, with the willingness to learn new ones):
  
  • Project management: Asana, Jira 
  • Social analytics: Sprout Social, Meltwater  
  • Creative: Canva, Figma, ChatGPT, CapCut 
  • Collaboration: Slack, Google Suite, Zoom

Compensation range

• $120,000-$135,000 + RSUs

Your impact

Handshake is the career platform for Gen Z. With a community of over 17 million students, alumni, employers, and career educators, Handshake’s network is where career advice and discovery turn into first, second, and third jobs. 

With your digital storytelling skills, you'll grow Handshake’s core social media accounts and experiment with new channels that reach Gen Z. You are not only passionate about social media but also understand how to adapt messages to different audiences and can bring social-first content to life. You'll be the voice of Handshake, creating content that makes career and recruiting guidance feel less like a lecture and more like advice from a trusted friend. 

You will report to the Head of Communications, and work closely with corporate communications, brand design and marketing. This role is based in San Francisco, CA and required 3 days a week in office (Monday, Wednesday, Thursday). 

Your role

• Develop and execute social media strategies that support business objectives and highlight Handshake’s data, product, community, and team.
• Run the show across all channels: content ideation, social calendar management, production and measurement. 
• Drive the content creation process from ideation to publishing, in lockstep with the brand design team. 
• Support executive LinkedIn content creation by identifying unique angles and trending topics relevant to their area of expertise, audience makeup and business objectives.
• Partner with cross-functional teams and spearhead the social component of product launches, customer events and seasonal moments tied to the academic and recruiting calendar.
• Seek out and build relationships with our community (students, employers and universities), industry experts and influencers to amplify our reach.
• Manage and monitor accounts for customer service inquiries and potential brand risks.
• Keep us ahead of the curve on trends, platform updates and algorithm changes.
• Use data to track what's working (and what's not) and take action to pivot quickly. 
• Be witty, supportive and additive to the online conversation through proactive community management. 

Your experience

• 5-7 years proven experience in social media management either in-house, agency, or a mix of both 
• You are an expert in: content strategy, social copywriting, video production, social analytics, community management, and platform optimization. 
• What you are eager to become an expert in: data storytelling, higher ed, B2B software, and Gen Z trends. 
• How you work: adept at multitasking, project managing, problem solving, managing up, collaborating with a range of stakeholders and communicating with a point of view. 
• You aren’t afraid to test, iterate and try again, and again. 
• As a subject matter expert, you recognize the value of stakeholder opinions and are open to new ideas, approaches and ways of working.
• You have experience with the following tools (or similar, with the willingness to learn new ones):
  
  • Project management: Asana, Jira 
  • Social analytics: Sprout Social, Meltwater  
  • Creative: Canva, Figma, ChatGPT, CapCut 
  • Collaboration: Slack, Google Suite, Zoom

Compensation range

• $120,000-$135,000 + RSUs

​​About the Role:

We are looking for an experienced marketer to help our engagement across social media platforms. As Sr Manager of Social Media you will put social media, community, and communications skills to work to manage a team of moderators building and sharing our brand story through dialogue with customers and potential customers across social media platforms. This will include creating the framework for how Hims & Hers does this across channels like Instagram, Facebook, Reddit, YouTube, and Twitter/X. You’ll work with cross-functional teams to improve the social media presence and conversations about the Hims & Hers brand, products, and overall customer experience. 

You Will:

• Build and maintain a brand presence in the comment sections of various social media platforms, including Instagram, Facebook, Reddit, YouTube, and Twitter/X
• Recruit, train, and mentor the social media moderator team
• Delegate tasks, monitor performance, and provide feedback in an effort to engage with our audience by fostering meaningful conversations and encouraging customer interaction on various social media channels
• Develop an escalations plan to flag potential issues or concerns to the Communications and Content leads, ensuring timely resolutions and alignment with brand messaging
• Guide the team on the best methods for engaging with social media audiences in a brand-first approach 
• Identify and act on opportunities to enhance customer relationships and improve overall engagement through proactive outreach and thoughtful responses
• Stay on top of the trends and best practices in social media moderation
• Work closely with Marketing, Product, and other teams to communicate customer feedback, results, and pain points

You Have:

• 5-7 years marketing experience, preferably in social media, community management, or external communications
• Bachelor’s or Master’s degree in Marketing, Business, or related field, or equivalent work experience
• Experience building and sharing brand messaging
• Familiarity with social media platforms (Instagram, Facebook, Twitter, Reddit, YouTube, TikTok, etc.) and their community guidelines
• Detail-oriented and exceptionally organized. Able to multitask, prioritize, and manage multiple projects in a fast-paced, ambiguous environment
• Strong written and verbal communication skills with a keen eye for detail and tone
• Strong interpersonal skills and the ability to build rapport with diverse audiences
• A proactive approach to problem-solving and conflict resolution, including experience driving solutions for cross-team projects
• Ability to analyze data and metrics to drive insights and improve engagement strategies
• Passion for brand building and a commitment to fostering a positive online community

Our Benefits (there are more but here are some highlights):

• Competitive salary & equity compensation for full-time roles
• Unlimited PTO, company holidays, and quarterly mental health days
• Comprehensive health benefits including medical, dental & vision, and parental leave
• Employee Stock Purchase Program (ESPP)
• Employee discounts on hims & hers & Apostrophe online products
• 401k benefits with employer matching contribution
• Offsite team retreats

#LI-Remote

Grammarly is excited to offer aremote-first hybrid working model. Grammarly team members in this role must be based in the United States, and, depending on business needs, they must meet in person for collaboration weeks, traveling if necessary to the hub(s) where their team is based.

This flexible approach gives team members the best of both worlds: plenty of focus time along with in-person collaboration that fosters trust and unlocks creativity.

About Grammarly

Grammarly is the world’s leading AI writing assistance company trusted by over 30 million people and 70,000 teams. From instantly creating a first draft to perfecting every message, Grammarly helps people at 96% of theFortune 500 and teams at companies like Atlassian, Databricks, and Zoom get their point across—and get results—with best-in-class security practices that keep data private and protected. Founded in 2009, Grammarly is No. 7 on the Forbes Cloud 100, one of TIME’s 100 Most Influential Companies, one of Fast Company’s Most Innovative Companies in AI, and one of Inc.’s Best Workplaces.

The Opportunity

To achieve our ambitious goals, we’re looking for a Senior Manager, Social Media to join our Communications Team. The person in this role will play a key role in telling the Grammarly story to a broad range of audiences, including consumers, businesses, students, and prospective employees. As a key member of our communications team, they’ll set the strategy for our social programs and be responsible for social media programs across various channels.

As Senior Manager, Social Media, you will . . .  

• Drive strategy and execution for all social media channels, including LinkedIn, Facebook, X, Instagram, and TikTok.
• Build social media programs that raise the company profile and educate and engage in a meaningful way. 
• Create, source, and tailor content across various media, including copy, graphics, video, and photography. 
• Grow the Grammarly social media presence and positive share of voice across channels.
• Build Grammarly thought leadership by engaging in meaningful conversations with consumers, businesses, developers, prospective employees, and other constituents.
• Partner across the organization to build our employer brand and ensure we capture and share what makes Grammarly special. 
• Innovate Grammarly social programs as new trends and channels emerge. 
• Measure, analyze, and evangelize the impact of social media programs.

Qualifications

• 8-10+ years of professional experience building and running social campaigns, managing and engaging with online audiences and communities.
• Demonstrated experience collaborating with creative production teams and creating content independently.
• Strong understanding of how to use data to inform social campaigns and analyze impact.
• Knowledge and passion for news and current events, especially around online and identity security.
• Outstanding communication and interpersonal relationship skills.
• Ability to adapt quickly in a fast-paced environment.
• Tenacity for execution and delivery.
• Strong management skills.
• Is able to meet in person for their team’s scheduled collaboration weeks, traveling if necessary to the hub where their team is based.
• Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable.
• Is inspired by our MOVE principles: move fast and learn faster; obsess about creating customer value; value impact over activity; and embrace healthy disagreement rooted in trust.

Compensation and Benefits

Grammarly offers all team members competitive pay along with a benefits package encompassing the following and more: 

• Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
• Disability and life insurance options
• 401(k) and RRSP matching 
• Paid parental leave
• 20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and unlimited sick days 
• Generous stipends (including those for caregiving, pet care, wellness, your home office, and more)
• Annual professional development budget and opportunities

Grammarly takes a market-based approach to compensation, which means base pay may vary depending on your location. Our US locations are categorized into two compensation zones based on proximity to our hub locations.

Base pay may vary considerably depending on job-related knowledge, skills, and experience. The expected salary ranges for this position are outlined below by compensation zone and may be modified in the future.

For more information about our compensation zones and locations where we currently support employment, please refer to this page. If a location of interest is not listed, please speak with a recruiter for additional information. 

We encourage you to apply

At Grammarly, we value our differences, and we encourage all to apply—especially those whose identities are traditionally underrepresented in tech organizations. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, ancestry, national origin, citizenship, age, marital status, veteran status, disability status, political belief, or any other characteristic protected by law. Grammarly is an equal opportunity employer and a participant in the US federal E-Verify program (US). We also abide by the Employment Equity Act (Canada).

#LI-EH1

LivePerson (NASDAQ: LPSN) is the global leader in enterprise conversations. Hundreds of the world’s leading brands — including HSBC, Chipotle, and Virgin Media — use our award-winning Conversational Cloud platform to connect with millions of consumers. We power nearly a billion conversational interactions every month, providing a uniquely rich data set and safety tools to unlock the power of Conversational AI for better customer experiences.  

At LivePerson, we foster an inclusive workplace culture that encourages meaningful connection, collaboration, and innovation. Everyone is invited to ask questions, actively seek new ways to achieve success, and reach their full potential. We are continually looking for ways to improve our products and make things better. This means spotting opportunities, solving ambiguities, and seeking effective solutions to the problems our customers care about. 

 Overview:

LivePerson is looking for a Social Media and Communications Manager to tell our story on LinkedIn and other social channels, lead the company’s organic social media strategy, and drive employee advocacy efforts to help all LivePersons become brand ambassadors. You’ll be responsible for translating the marketing team’s strategic goals into effective, creative, and on-brand social media campaigns, from calendar management and creative ideation to analyzing performance. As an integral part of the LivePerson Marketing team, you will also contribute to external communications efforts like awards applications and editorial content creation.

This role is not responsible for paid media.

You will: 

• Develop social media strategy to support marketing goals and overall business priorities.
• Own social media content production and calendar.
• Ensure the company and its solutions are effectively and creatively shared with target customers using the brand’s voice and tone, including engaging with customers and partners.
• Strategically leverage social media as a key element of integrated marketing campaigns in collaboration with other members of the marketing team. 
• Monitor online for opportunities to increase brand awareness and engagement, as well as manage reputational risks. 
• Track and report on social media metrics and results, turning them into actionable insights to continually improve, including competitive analysis. 
• Expand into new and existing channels based on the company’s needs.
• Act as a community manager, managing conversations on LivePerson’s social media. 
• Enforce LivePerson’s social media guidelines for employees and stakeholders. 
• Drive employee advocacy through training, subject matter expert cultivation, and distributing content to our employee base. 
• Support additional external communications and public relations efforts, e.g., awards applications, podcasts, speaking submissions, talking points, and external bylines.
• Maintain external communications assets, e.g., awards and accolades decks, talking points, and other promotional materials.

Target Outcomes

• Develop and maintain social content calendar, managing the production of engaging content across various formats and channels.
• Measure and report on results, with a focus on engagement quality and growth.
• Ensure consistency of messaging, voice, and tone across external channels.
• Drive brand awareness and engagement through external-facing content and communications, rallying employees to engage and share. 

You have:

• Bachelor's degree in Communications, Marketing, Public Relations, or a related field.
• 6+ years of related experience; SaaS experience preferred, at agency or in-house. (Focus on organic, not paid media). 
• In-depth knowledge of LinkedIn, YouTube, X, Instagram, including adapting content for each channel. 
• Experience moderating, engaging, and cultivating strong advocacy within social platforms. 
• Proficiency in social media engagement and analytics tools. 
• Excellent written and verbal communication skills, with the ability to tailor messaging for diverse audiences and channels.
• Project management experience and the ability to manage multiple projects simultaneously
• Strong relationship-building skills, with the ability to engage and influence stakeholders at all levels.
• A “test and learn” philosophy, using data to back up hypotheses of what’s working with our internal and external audiences. 

Benefits: 

The salary range for this role will be between $105,000 to $125,000. Final compensation will be determined by a variety of factors, including, but not limited to your location, skills, experience, education, and/or professional certifications. During the phone screening, your recruiter will provide the location-specific salary range for this role. Regardless of your personal situation or where you are in the world, LivePerson offers comprehensive and great benefits programs to meet your needs:

• Health: medical, dental, and vision insurance and wellbeing resources and programs
• Time away: Public holidays and discretionary PTO package for flexible days off with manager approval
• Financial: 401K, ESPP, Basic life and AD&D insurance, long-term and short-term disability
• Family: parental leave, maternity support, fertility services
• Development: tuition reimbursement and access to internal professional development resources.
• Additional: 24/7 access to professional counselors, voluntary insurance coverage, exclusive perks and discounts
• #LI-Remote

Why you’ll love working here: 

LivePerson is a hub for the ever-curious and proactive, offering a flexible work-life balance tailored to individual needs. With offices and WeWork locations worldwide, our flexible work policy provides our teams the freedom to work from their preferred environment. We're very proud to have earned recognition from Fast Company, Newsweek, and BuiltIn for being a top innovative, beloved, and remote-friendly workplace. 

Belonging at LivePerson

We are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law.

We are committed to the accessibility needs of applicants and employees. We provide reasonable accommodations to job applicants with physical or mental disabilities. Applicants with a disability who require reasonable accommodation for any part of the application or hiring process should inform their recruiting contact upon initial connection.

A bit about Health & Happiness

At Health & Happiness (H&H), our vision is focused on premium nutrition and lifetime wellness; to inspire and achieve this vision we bring together seven international brands as we strive to make people around the world healthier and happier. We have established market positions in more than 15 countries in Asia-Pacific, Europe, North America and Oceania with more than 3,400 employees working across the globe. We are excited about our future as we expand these premium, proven and aspirational brands to new markets, greeting consumers in all life stages.

What this means for you

The variety of work creates unlimited opportunities to excel across a breadth of disciplines; you will be presented with a wealth of new pathways and opportunities to explore throughout your career. Working with us will be more than just a job; we guarantee a life-changing experience as you step into an environment that moves quickly and presents new challenges daily.

Our success as an organization is directly attributed to the health and happiness of our team. As a new team member, you will be empowered to positively contribute to our high-impact culture and be supported in bringing your whole self to work.

Your role within the team 

We are seeking a highly experienced and results-driven Paid Media Manager specializing in social advertising, programmatic ads, and search advertising.

The ideal candidate will have a proven track record of success within the digital marketing and consumer goods industry. This individual will be responsible for helping to develop and executing paid media strategy for our business. As the Paid Media Manager, you will collaborate with external agency partners to achieve our marketing objectives. Additionally, you will identify, access, and integrate future technologies, artificial intelligence, and machine learning, as competitive advantages.

Duties and responsibilities

• Oversee planning, execution, and optimization of performance marketing media campaigns across various channels, including but not limited search, social and programmatic (Display, Video etc.).
• Be the driving force behind all facets of paid media campaigns, relentlessly refining performance and optimizing ROI. Harness A/B testing, audience segmentation, and bid strategies to elevate our campaigns.
• Develop and execute a comprehensive full-funnel paid social media strategy across Facebook, Instagram, and TikTok, driving social commerce initiatives and optimizing campaigns for platform-specific audiences to maximize ROI.
• Manage the performance marketing budget, ensuring efficient allocation of resources for maximum impact.
• Collaborate with cross-functional teams to integrate performance marketing efforts seamlessly with business objective and other marketing initiatives.
• Dive into the data to refine our marketing intelligence.
• Track, analyze, and report on key performance metrics across each funnel stage to improve campaign effectiveness and achieve incremental return on ad spend.
• Drive new customer acquisition through targeted performance marketing campaigns.
• Stay up-to-date with industry trends, emerging technologies, and best practices in performance marketing, programmatic media, paid search and paid social media.
• Lead and mentor a team of performance marketing managers, fostering a culture of innovation, collaboration, and continuous learning.
• Manage relationships with external agency partners, ensuring alignment with business goals and driving performance improvements.
• Collaborate with internal and external partners for digital content creation.

Desired Skills and Experience

• Bachelor's degree in marketing, business administration, or a related field.
• Proven experience as a Performance Marketing Manager or similar role, with a focus on social, search and programmatic media.
• Proficiency in programmatic media buying platforms, such as Google Display Network, DSPs, and DMPs
• Affiliate network advertising experience preferred
• Strong analytical skills and ability to interpret data to drive strategic decision-making.
• Familiarity with future technologies, such as Amazon Marketing Cloud, AI, and ML, is desirable.
• Excellent communication and leadership abilities, with the capacity to influence and inspire teams.
• Experience managing external agency relationships and collaborating with cross-functional teams.
• Proactive, self-motivated, and able to work in a fast-paced, deadline-driven environment.
• Results-oriented mindset with a focus on achieving performance marketing objectives, incremental return on ad spend, and new customer acquisition.
• Genuine ambition to succeed
• Resilient personality with a strong work ethic
• Pragmatic and solution oriented.
• Committed to high standards and continuous improvement.
• Self-starter who thrives in team environment and autonomous working
• Creative and unorthodox thinker, able to push projects forward in an unstructured environment
• Able to communicate concisely and effectively

As an equal opportunity employer, H&H Group believes in the benefits of a diverse and inclusive workplace and aims to reflect the varied cultures within which we exist. We are committed to providing a working environment that is free from discrimination and harassment.