Job Description
tSG is looking for a Senior Paid Digital Strategist to guide campaign planning, execution, optimization, and reporting. The right candidate will be versed in social and search advertising, and have experience collaborating with a small team.
Responsibilities:
- Digital campaign planning, execution, and management for a wide range of clients
- Deliver strategic data-based campaign optimizations
- Benchmark, measure, and report campaign success
- Uncover actionable insights regarding audiences, ad creative, platforms, etc.
- Manage multiple ongoing projects and deadlines
Qualifications
- 2-3 years of paid campaign planning, strategy, and/or reporting experience
- Proficiency in Facebook, Instagram, and other social media advertising
- Expertise running Google Ads Search, Display, and Video campaigns
- Experience with conversion tracking and analytics platforms, such as Google Tag Manager and Google Analytics, is a plus
- Flexibility and eagerness to identify, learn, and use new and emerging technologies
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