Her Campus Media is seeking a Community Growth Lead who specializes in influencer and campus ambassador communities to join our team full-time. This person will play a critical role in strategizing and scaling our community recruitment efforts.
A creative and nimble culture, ambitious, engaged and passionate community members to work with, a focus on a key priority area for the business, and opportunity for growth make this an ideal opportunity for a talented and capable self-starter interested in a meaningful role at the forefront of the influencer and ambassador space.
Responsibilities and Duties:
Manage and lead Her Campus Media’s day-to-day community growth strategy and execution, including but not limited to always-on inbound inquiries and strategic outbound recruitment efforts. Communities include: InfluenceHer Collective, College Fashionista, Campus Trendsetters, Her Campus Chapter Network, Spoon University Chapter Network, and their alumni groups and any other communities HCM may add
Oversee and manage Her Campus Media community member and chapter recruitment processes from start to finish, including executing strategic outbound recruitment tactics, processing and evaluating new member applications, interviewing prospective members, and onboarding newly accepted members
Develop and implement innovative recruitment materials and initiatives with an emphasis on conceptualizing each community’s unique voice and value proposition to appeal to diverse pools of prospective members, including but not limited to supporting campaign-specific recruitment, business needs, and special programming, such as the InfluenceHer Collective Awards, 22 Under 22, and recruitment at key schools, DMAs, and verticals
Gather and leverage data and analytics to continuously expand and optimize our processes and offerings, ensuring internal databases and tracking documents are updated with accurate community recruitment information
Collaborate cross-departmentally with editorial, product & engineering, events, business development, and integrated marketing teams on Her Campus Media community recruitment objectives, providing key insights and industry expertise to help us win business
Keep a pulse on college, Gen Z and influencer marketing trends with an eye toward enhancing and innovating Her Campus Media's community offerings and serving as an internal expert by developing new resources and conducting regular trainings with internal teams on best practices
Assist with special projects as needed, which may include supporting on the management and oversight of the Her Campus Media communities
Manage one or more part-time contractors with the possibility of future team growth
We believe the following will set you up for success in this role. If you don't have all of these qualifications, please still consider applying and tell us more about what makes you a great candidate for this role! We value unique perspectives, approaches and backgrounds.
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