We’re looking for an account manager (AM) that is responsible for the relationship between the agency and clients. The AM will generally look after client needs through direct contact, liaison, and the marshaling of agency resources. The AM will be the key, day-to-day agency representative to the client and will maintain a highly responsive service orientation in all transactions. They are expected to become knowledgeable in both the client’s and agency business. The AM supervises the Account Coordinator and Account Executive (as appropriate) performance with accounts and reviews all strategic decisions formulated by the various departments before they are delivered to the client.
The AM reviews all creative concepts to confirm that they meet strategic goals before delivery to the client for approval and keeps regular contact with agency accounts at the highest possible level. This person should hold a business or marketing degree, together with successful advertising agency experience. The AM must be able to adapt and perform at a high-level while spearheading multiple priorities in a fast-paced environment.
RESPONSIBILITIES:
Maintains direct, day-to-day client contact.
Directs the activities of Account Coordinators and Account Executives, as appropriate, to ensure proper agency service to clients.
Works in a proactive manner to provide client marketing plans with the greatest amount of
added value through communications.
Analyzes client input, together with background knowledge, research, field feedback, etc.,
to produce full communications plans.
Briefs creative and digital staff in support of account activities.
Provides creative, production, media, public relations and digital department personnel and partners with well-documented input, support data and production materials as required; ensures that advertising strategies are clearly defined, approved by clients, and understood by departments.
Effectively collaborates with team members to pitch communications plans, concepts, media and digital marketing plans to clients.
Keeps apprised of all relevant client, industry and market developments.
Assists in preparation of client estimates and invoices. Ensures prompt, accurate billing.
Checks and approves copy, design, and production art, and coordinates client approval of same.
Ensures that overall account revenues meet agency goals.
Coordinates project timing and budgets with clients and relevant agency personnel.
Prepares quarter-end overviews of client’s current activities, revenue forecasts, and plans for
future development of accounts.
Seeks out new business opportunities with new and existing clients and plays a supportive role
in their development.
Must carry out duties and responsibilities with limited supervision. Make decisions and establishes work priorities to meet deadlines and accomplish tasks.
Accounts for all time, on a daily basis, related to client projects.
The AM needs:
Strong verbal and written communications skills - including active listening
High emotional intelligence
A capability for analytical thinking
A sense of entrepreneurship
Dynamic presentation skills
Personal organization
An attention to detail
EXPERIENCE:
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